More on Customer Centricity …

mickyates Customer Leave a Comment

I am still very much at work on this topic with a client, and came across this item. ——————————-It is from Brian McManus of www.truis.com He asks “What Does Customer-centric Mean?“He notes:“A Customer-Centric Enterprise (CCE) is a company that focuses on customer satisfaction and places the customer at the center of the company’s existence. Through years of executing customer intelligence …

Customer Centric Organizations

mickyates Customer Leave a Comment

I am working with a client right now on how to lead and organize truly customer centric enterprises – and came across this comment from Nick Wreden (on his Fusion Brand blog) concerning the work of Ranjan Gulati and James Oldroyd.“The two most important elements in establishing a customer-centric organization are an enterprise database and a workforce that can both …