How to Talk Like a Politician – Dennis Hung

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Regardless of what industry you work in, your communication skills are always going to be an important part of your success. You need to learn to argue your points persuasively and convincingly while also avoiding misstatements and keeping all your options open.

You might want to look to the negotiation skills of politicians to master effective communication when you’ve got an agenda to push. The following are four important things to keep in mind that will help you talk like a politician and have your way with your listeners through excellent negotiating skills.

Mastering your message through repetition

Politicians know that practice makes perfect when it comes to formulating one’s message and learning to express it with greatest possible effect each time. This means that practicing through proper negotiations training is important. It also means that maintaining consistency in your message and setting up frequent speaking engagements are important. This way, you’re regularly practicing your negotiating and you’re regularly reinforcing your message both in your own mind and in the minds of listeners.

Appealing to the emotions of listeners

The most successful politicians know how to be inspiring and know how to appeal to the emotions of those who are listening to them. Speaking like a politician often means focusing more on emotive appeal than on explaining facts and data in detail.

If you can evoke an emotional response in those who listen to you, you’re likely to succeed in all of your negotiations. The truth is that most people react more to emotional appeals than they do to dense and well researched presentations of data.

Whenever you negotiate, think about how you’re going to put your message across in such a way that it will appeal to emotions.

Aiming for universal appeal

Another thing politicians constantly do is construct messages that will appeal to as many people as possible. This means focusing on the things that everybody will readily agree upon and, when possible, glossing over the negatives of any particular proposed agreement.

When it comes to aiming for universal appeal, it’s important to know your listeners well and to be able to predict how they are going to respond to certain facts or messages. Achieving universal appeal is about negotiating with unbounded optimism.

When listeners hear you negotiate, they shouldn’t come away focusing on the problem but on the solution. They need to receive a positive message that will convince them to go along with your propositions without any worry or stress.

At the same time, you should be able to respond to any challenges and field questions about the potential drawbacks of your product, plan, or offering. As part of preparing, brainstorm potential points of contention and learn how to downplay them and explain them away.

Never alienating listeners

Charisma is always important for a politician. Politicians do best when they come across as attractive, appealing, and charming. Therefore, you always need to focus on charming your listeners and being likeable.

You can turn on the charm in your discourse by watching the language you’re using. You always want to be complimenting your listeners and never seem to be putting them down or criticizing them in any way.

Consider every negotiation proceeding as an opportunity to make your listeners like you in addition to agreeing with your standpoint on the issue at hand. Be relatable and learn a lot about your target listeners before each and every engagement. You need to familiarize yourself with who your listeners are and what they like. Then, you need to make it clear that you have common ground with them and you understand their needs.