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Data, analytics and Leadership
Two fundamental strategies to make full use of “Big Data” - Customer Centricity and Innovation Networks
Tiny Data + Unstructured Data = Big Data
The rate-limiting step of the use of Big Data is not technology - it’s strategic thinking and leadership
We all own our own data. Business must learn how to effectively work with this change of control.
Innovation networks drive new product ideas, via data exchanges between “seekers” and “finders”
My Grandmother got great service from her corner shop retailer, including rewards for her loyalty and easy home delivery. And that was in the 1920s! Great service has always been prized, and customers search for personalisation. It's just that...
Big Data is a new panacea, but computation is only the middle part of the process